Decision pages that answer the question asked
Service, specialty, fee, and location pages open with a direct answer to the question a client types, then give the detail below it.
SEO, AEO, and GEO
You may have paid for search work before without seeing what it changed. We find where you appear in Google and AI answers, fix the causes on and beyond your site, and show the change in your data.
Prefer to talk first? Book a 30-minute call with Charles.
Where the work happens
SEO is the work that helps your pages show up in Google and Bing. AEO, answer engine optimization, and GEO, generative engine optimization, aim the same work at AI answers from Google’s AI Overviews, ChatGPT, Perplexity, Gemini, and Claude. You may also see it written as AIO.
Search engines and AI assistants read what a careful client reads: what you treat, who you help, what it costs, and how to book.
Service, specialty, fee, and location pages open with a direct answer to the question a client types, then give the detail below it.
Your website, Google Business Profile, Psychology Today, and other listings state the same fees, hours, specialties, and locations. AI assistants compare them.
Page titles, headings, links between related pages, and structured data, which is code that tells a search engine what a page is about.
Reviews, directories, the places that mention you, and video, which we have seen AI answers cite. We read all of it with your site, plan the pieces that move the answer, and carry that work.
What the work can include
Where you appear today in Google, in AI Overviews, and in answers from ChatGPT, Perplexity, and Gemini, with dated screenshots. Which sources those answers draw on, and how the practices ranking beside you describe the same work.
Written around the questions people type and ask, with the direct answer first and the practical detail below it.
The questions clients ask, answered in a sentence or two, and coded so search engines and AI systems read them as questions and answers.
Google Business Profile for local search, Psychology Today, directories, and the other places AI assistants read about you, brought in line with your site.
Useful explanations built around real questions, with a visible updated date. Practice-specific claims return to your team for review.
Titles, headings, speed, mobile display, the sitemap, and the settings that let search engines and AI systems read every page.
Evidence you can inspect
AI assistants and search engines change their answers between sessions and locations, so we date everything and show you the screen. Only 38 percent of the pages Google’s AI Overviews cite rank in the top 10 for the query, according to a 2026 Ahrefs study.
Shared by invitation from your own accounts. We never ask for a password, and every change is recorded before and after.
What ChatGPT, Perplexity, Gemini, and Google’s AI Overviews say about your practice, captured with the date and the prompt.
We asked ChatGPT for a therapist in the largest city of every state. It searched the web in all 900 of its answers and cited Psychology Today in 89%. Read the study.
Relevant samples
How the work runs
Send your URL, get a written audit naming the fixes we would make first, with the evidence behind each one, within 3 business days.
You share Search Console and analytics by invitation from your own accounts. We add dated screenshots of what Google and AI assistants say about you today.
One scoped plan at a fixed fee. You see every change on paper before the work and a change log after. Pages that already work keep their web addresses.
A before-and-after record in your own data. When the work continues month to month, a quarterly review recommends continue, adjust, or stop.
The offer
The fixes and pages the audit names, done as one project. Titles and headings, answer-first FAQs and structured data, and service pages written for search. Listings and the wider public record brought in line with your site.
Fixed fee, set by the pages and fixes in scope
The scope sets the boundary, and the hours are ours.
We watch how you show up in search and keep your listings accurate. New content and refreshes each month, and a quarterly review that recommends continue, adjust, or stop.
From $295/month
Plans at $295, $795, and $1,495/month
Before you decide
We measure what changed. We do not guarantee rankings, traffic, or inquiries. Search engines and AI assistants change how they answer, so every result we show you is dated evidence.
Read SEO in the age of AISEO helps your pages appear in Google and Bing results. AEO, answer engine optimization, and GEO, generative engine optimization, aim the same work at AI answers from Google’s AI Overviews, ChatGPT, Perplexity, and Gemini. The inputs overlap: clear pages, consistent facts, and a structure machines can read.
The words your future clients use, which are often plainer than clinical terms. We start from the searches already in your Search Console data. We add the questions people ask Google and AI assistants about your specialties and area. Each service page then answers those questions in plain language. Our guide to private practice SEO explains how to choose them.
Yes, including online practices. We set up or correct your Google Business Profile, the listing behind Google’s map results. In our 50-city study, Business Profiles made up 40% of the sources Google’s AI Overviews cited. We bring your other listings in line with it, and add a page for an office or service area when the audit shows the need.
It can, though inclusion varies by the question, location, model, and source coverage, among other factors we do not control. We make your practice easier to interpret accurately, and dated screenshots show whether it appears now.
No. We can improve how clearly your site describes your practice, remove technical barriers, and keep your facts consistent across the web. No agency can guarantee a ranking, AI citation, recommendation, traffic level, inquiry count, or client outcome.
Usually not at first. Most of the work updates the service, specialty, fee, and location pages you already have. When the audit finds the bigger problem on the path from visiting to inquiring, we recommend the Right-Fit Conversion Sprint first. It also says when the platform itself is the limit.
Search engines and AI assistants weigh what they find about you elsewhere: listings, reviews, the places that mention you, and video. We have seen AI answers cite video directly. The audit reads all of it, the plan covers the pieces that move the answer, and we carry that work.
In your own Search Console and analytics, shared by invitation from your accounts. We add dated screenshots of what Google and AI assistants say about your practice before and after.
We draft. Practice-specific and clinical claims return to your team for review, and you approve every word before it is published under your name.
Yes. We work with therapists, counselors, psychologists, and group practices, and with private healthcare practices such as dietitians, naturopaths, and integrative health clinics. The method stays the same, and the words follow what your own clients search for.
A written audit naming the fixes we would make first, with evidence behind each recommendation, within three business days. It arrives as a link with a PDF copy. From this page it starts with where you appear in Google and AI answers. No purchase is required.
Every audit reads how the practices ranking beside you describe the same work, what they publish, and what they charge where it is public. The plan then says where your account of the work is stronger and where it is thinner.
Free SEO audit
Send your URL, get a written audit naming the fixes we would make first, with the evidence behind each one, within 3 business days.
Delivered as a link with a PDF copy. The findings are yours, with no call or purchase required.
The audit helps us recommend a scope. You see the proposed work and fixed fee before deciding.
Request the free SEO auditPrefer to describe the pages first? Send a short brief · Meet the team
SEO and AI search brief
Two short steps: where you want to be found and for what, then timing and how to reach you. We reply within two business days.
About 3 minutes · Public business information only